James Mark V. Balbuena, CHP®, is a seasoned academic and industry leader with a distinguished profile that bridges higher education and professional event management. His expertise is grounded by a Doctorate in Business Administration and over a decade of experience in tourism, hospitality, and MICE (Meetings, Incentives, Conferences, and Exhibitions) operations.
His professional standing is elevated by his certification as a hospitality professional. His extensive teaching portfolio includes roles as a professor and lecturer at several institutions, where he has developed and delivered curriculum for a wide range of subjects, from Food and Beverage Management to Cruise Operations, effectively mentoring the next generation of industry leaders.
His academic leadership is powerfully complemented by a robust record of executive-level industry experience. He has held key positions such as Event Executive at Shangri-La The Fort, Event Services Manager at the SMX Convention Center, and Senior Account Manager at Vantage Events, where he demonstrated proven success in client management, strategic sales, and seamless event execution.
This direct involvement in high-profile corporate and hospitality environments ensures that his academic instruction and research are consistently informed by real-world practices and current industry demands.
Discovery of ITHP
“I learned about ITHP while looking for professional advancement opportunities that truly align with hospitality values. It felt like home—a network of professionals who share the same passion for service excellence.”
Contribution to His Growth
“ITHP helped me stay connected to a community of global professionals who inspire excellence. It’s more than just a certification—it’s a mindset of continuous improvement.”
Support in His Current Professional Role
“It reinforced my professional credibility and reminded me of the responsibility that comes with the title. Being an ITHP member means upholding standards that reflect global best practices.”
Advice to Aspiring Members
“Go for it. It’s not just about earning recognition—it’s about being part of a movement that celebrates integrity, service, and leadership in the hospitality world.”